Project Description

Harmonic Arts

(click on image to see slide show of work)

Objectives

To create increased brand awareness and sales by re-branding Harmonic Arts to better connect with their target market.

Methodology

A re-brand and logo design was conducted as part of a Market Development Strategy, following a Market Research project. After which, new packaging was acquired-more in keeping with Harmonic Arts’ values-and new labels for key product lines were designed in partnership with a local illustrator.