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The Blog

Understanding the Value of User-Generated Content

Understanding the Value of User-Generated Content

User-generated Content (UGC) refers to photos, videos, and reviews created by real customers who are already using your product.

October 10, 2025
Marketing a Bumper Crop

Marketing a Bumper Crop

You’ve got the abundance, now comes the part that separates successful food producers from those with barns full of produce: marketing.

October 10, 2025
Creating Value-Added Products: Key Considerations for Canadian Food Producers

Creating Value-Added Products: Key Considerations for Canadian Food Producers

Learn how Canadian food producers can create value-added products that boost revenue, meet market demand, and grow their local food business.

December 1, 2025
How Canadian Agri-Food Producers Can Better Utilize Fall Bumper Crops

How Canadian Agri-Food Producers Can Better Utilize Fall Bumper Crops

There’s nothing quite like the mixed blessing of a bumper crop. But what if it isn’t a problem to solve, but an opportunity?

December 1, 2025
From Gut Instinct to Customer Insight

From Gut Instinct to Customer Insight

Ever wonder how to explain to your customers just how “local” your food business really is? It’s not as straightforward as drawing a line on a map, is it?

December 1, 2025
Social Media Updates

Social Media Updates

Ever wonder how to explain to your customers just how “local” your food business really is? It’s not as straightforward as drawing a line on a map, is it?

July 21, 2025
Visual Currency

Visual Currency

Ever wonder how to explain to your customers just how “local” your food business really is? It’s not as straightforward as drawing a line on a map, is it?

December 1, 2025
Marketing with Purpose

Marketing with Purpose

Ever wonder how to explain to your customers just how “local” your food business really is? It’s not as straightforward as drawing a line on a map, is it?

December 15, 2025
The Market Stall Advantage

The Market Stall Advantage

Ever wonder how to explain to your customers just how “local” your food business really is? It’s not as straightforward as drawing a line on a map, is it?

December 15, 2025
Screen Time That Pays Off

Screen Time That Pays Off

Ever wonder how to explain to your customers just how “local” your food business really is? It’s not as straightforward as drawing a line on a map, is it?

December 15, 2025
Understanding Local

Understanding Local

Ever wonder how to explain to your customers just how “local” your food business really is? It’s not as straightforward as drawing a line on a map, is it?

December 15, 2025
Beyond the Maple Leaf

Beyond the Maple Leaf

As the new year approaches, now is the time to reflect on past successes and to review your short and long-term goals.

February 7, 2025
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