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The Blog

How to improve ROI at events & tradeshows [updated]

How to improve ROI at events & tradeshows [updated]

Will you attend an upcoming event, conference, or tradeshow as a participant or as a vendor or sponsor? Then you need a plan. Events cost you time and money. If you want a return on those investments (ROI), don’t just show up and expect things to happen. Make things happen!

June 25, 2024
BC Seafood Businesses Get a Boost

BC Seafood Businesses Get a Boost

Living by the sea provides abundant opportunities for small-scale harvesters, but there are also challenges in growing a sustainable business. Enter, the Centre for Seafood Innovation.

June 25, 2024
Tough Times? Let’s Promote Food VALUE

Tough Times? Let’s Promote Food VALUE

In our December blog, we recommended taking a rest, a healthful break from your business so you could recharge during these uncertain times. As we start 2023, it’s clear that we’re not done with volatility yet – inflation, talk of recession, the news is full of stories on consumers concerns with rising costs. Are there still opportunities for your business?

June 25, 2024
A Happy Holiday is Good for Business!

A Happy Holiday is Good for Business!

Having a happy holiday season with friends and family is not just about creating new and happy memories, it’s important for your health and the health of your business.

June 25, 2024
From NYC to Sunshine Coast – a Chocolate Story

From NYC to Sunshine Coast – a Chocolate Story

In Halfmoon Bay, on the Sunshine Coast, John and Joe have resurrected their chocolate business with the intent of keeping it small, yet sophisticated and inventive. This time, their business model does not include a store front, but instead relies on shipping-only to get product to market.

June 25, 2024
How can workshops grow your Food Business?

How can workshops grow your Food Business?

Are you thinking about starting a food business; or are you a seasoned food business owner and planning to launch new products or pursue new markets; or maybe you’re somewhere in between. Farm Food Drink develops and facilitates sector-specific workshops to help you tackle your specific growth planning needs.

June 25, 2024
Holiday Promotions Start Now

Holiday Promotions Start Now

With the onset of Christmas advertising already in various media, is your food business ready for holiday promotion opportunities?

September 27, 2022
The Evolution of Two Honey Brands

The Evolution of Two Honey Brands

The BC food industry is full of interesting vibrant people, and the owners at Honey Bee Zen are examples of that. A couple of years ago, they came to us to rebrand their two honey lines and we have since built an ongoing business and mutually respectful relationship.

August 29, 2022
Connecting 3 Farmers Market Brands

Connecting 3 Farmers Market Brands

This year’s 25th anniversary of the Coquitlam Farmers Market drove the desire to formalize an umbrella brand for the Grow Local Society that would incorporate the two farmers markets and other initiatives they lead.

July 26, 2022
Basil Farm Creates a Fresh Basil Pesto

Basil Farm Creates a Fresh Basil Pesto

Their basil love started over 20 years ago with an indoor gardening project and grew into a basil pesto that needed a little marketing magic.

June 29, 2022
Take Photos Now & Thank Yourself Later

Take Photos Now & Thank Yourself Later

You know you should have a sales forecast, goals set, business plan update, but maybe something is keeping you from them. Here are some recommendations to manage forward.

May 26, 2022
Manage Forward in Unstable Times

Manage Forward in Unstable Times

You know you should have a sales forecast, goals set, business plan update, but maybe something is keeping you from them. Here are some recommendations to manage forward.

April 26, 2022
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