South Island Farm Hub
Objectives
Develop a unique and compelling brand identity for the food hub.
Methodology
The creation of South Island Farm Hub is the result of a Feasibility Study & Business Plan conducted by FarmFoodDrink. We continued through the process to create the south Island Farm Hub brand. The logo needed to let consumers know it was Vancouver Island and fresh farm produce. By using the shape of the island we were able to convey both with a touch of humour. Collateral materials included: social media branding, signage, stickers, and a full website design.