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Read more about the article Research Drives New Honey Brand

Research Drives New Honey Brand

  • Post author:Sheena
  • Post published:April 21, 2021
  • Post category:COVID-19/Food/Planning/Spotlight
  • Post comments:0 Comments

Wanting to appeal to a younger demographic than traditional honey consumers, the plan was to raise the perceived value of the Honey Bee Zen brand, making it stand out in the overcrowded BC honey market.

Continue ReadingResearch Drives New Honey Brand

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