GnuSanté & 52 North

GnuSanté, was created for the express purpose of delivering honest, nutritional benefits. They wanted to put the consumer before the corporation. using simple, healthy, non-GMO ingredients, sourced as locally as possible, and formulated to deliver specific nutritional benefits, they've developed several product lines.

GnuSanté has since rebranded and re-organized their product lines. But when we first started working with them, we started with a Market Research project to determine the most appropriate marketing and distribution model for each of their (at the time) three beverage lines. We wanted to identify buying, sales, and consumer trends, as well as review the competitive landscape. From there, we developed a Market Strategy to build sales and market growth. After which we dived into marketing, updating the product labels, creating existing and distinctly branded sales sheets, and creating the 52 North Website.