For a lot of farmers and food businesses, May is where everything speeds up at once. The markets are starting. Produce is coming up. Wholesale orders increase. Staff schedules get busier. Every day suddenly feels packed before it even begins. And during all of that, marketing usually becomes the thing people push to “later.”The problem […]
If you run a food business, you already know how busy things can get: production schedules, supplier orders, seasonal menus, market events, and more. But what about your marketing? Without a plan, it’s easy for social posts, newsletters, or promotions to fall through the cracks. That’s where a content calendar comes in. Why it matters: A […]
It’s February. Your Summer Revenue Is Being Decided Right Now. If you run a PYO (Pick-Your-Own), CSA (Community Supported Agriculture) program, or farm-direct operation, February can feel like a long pause in the season. In reality, it’s the planning window that determines how your late spring and summer unfold. While the fields may still be […]
A few years ago, hashtags worked very differently from how they do today. Back then, using the right hashtags could boost your reach, land your posts on the Explore page, and help new audiences discover your content. But with more and more people on social media, by the time you use a hashtag, your post could […]